80 DAYS is now B Corp Certified
80 DAYS, the full-service creative and digital marketing agency working with some of the world’s most respected hotel and travel brands, is delighted to announce that we are now a Certified B Corporation.
Fundamentally, B Corp certification reflects our dedication to balancing profit with purpose, and builds on the responsible and ethical way we’ve run our agency for over 20 years.
As a certified company we must meet high standards of performance, accountability, and transparency, as well as legally commit to considering the interests of all stakeholders. This commitment is publicly documented on our B Corp profile.
However, B Corp is not a badge of perfection. We're committed to continual improvement and proud to join a global movement of over 9,000 companies driving positive change through higher social and environmental standards.
And it must be noted that we wouldn't be celebrating this milestone, without the hard work and dedication of our people. Their contributions are invaluable and we recognise their efforts in building a successful, inclusive, and now B Corp Certified, business.
"Becoming a B Corp Certified business is most definitely a journey, not a destination. We began our journey in earnest around 16 months ago and we're thrilled to celebrate this milestone as we continue to become a more responsible business. Being a sustainable business is hugely important to us, as it is to many in the travel industry, and B Corp Certification helps to show our dedication to our cause."
Douglas Hunter, Sustainability & People Director
So, what next?
B Corp Certification demands our ongoing commitment - no resting on our laurels! Every three years we undergo a rigorous recertification which ensures we continue to meet B Lab’s evolving standards.
Ultimately, as a newly Certified B Corporation, we're proud to share a unified vision of a radically different business world. Together, we aim to change the traditional, short-term profit-focused model in favour of one that prioritises people and planet first.
Thinking of becoming a B Corp Certified Digital Agency?
Good on you! If you think it might help, we're happy to share some of our learnings to support you on your journey too. Please contact us to arrange a call.