The State of Hospitality 2024
Our 'State of Hospitality 2024' report begins by examining the website performance of 4 and 5-star hotels at a UK and Global level, before we dive into the key factors shaping our industry today.
From ADR gains and international market growth to economic uncertainty, the DMA impact, channel performance, and even the weather, our report analyses the various factors affecting the hospitality industry in 2024.
Through analysis of the current state of play, we hope to equip you with the knowledge and insight to navigate the remainder of 2024 with confidence.
Reviewing a data sample of 5-star London hotels in 2024 YTD, we see over half (51%) of all revenue originating from the USA. Some properties are seeing over 70%+ of their revenue originating stateside!
The State of Hospitality 2024